CX Book Club: "The Technology Fallacy" by Dr. Gerald Kane

Author Gerald Kane is a visiting scholar at Harvard Business School. His book “The Technology Fallacy: How People Are the Real Key to Digital Transformation” is a guide for adapting to digital disruption.

Watch this webinar on-demand to learn what organizational changes are required to make the most of innovative technologies. Dr. Kane detailed his most surprising insights and advice for companies in a post-COVID world.

See what Airkit customers are saying.

Top brands are using Airkit to build experiences that customers love.

Khalid Alali
Sr. Manager of Business Ops | Turo

“Our main goal is to improve CX while reducing cost. This means increasing self-service. Customers are happy when their issues are resolved quickly, not necessarily when they speak to an agent.”

Jeff Blecher
Chief Strategy Officer | Agero

“Motor clubs and fleets, which manage numerous roadside assistance programs for their clients, need to be able to deliver engaging, branded experiences in a way that is scalable and standardized.”

Jeff Chen
Senior Technology Manager | EZR

"Our team is able to customize CX interactions via Airkit and make different features unique to each individual customer."